Tag Archives: Sidneyeve Matrix

Online Branding for Academics

Online Branding for Academics

Every so often I’ll have a discussion with an academic around “this facebook thing” or “what’s the point of Twitter”. Each time it’s for a different reason or coming from a different perspective or background. But each time it also comes down to two main areas of interest: time and effort. How long will it take or how much effort will they need to put into it for it to become a worthwhile enterprise.

I always say it will come down to what they want to get from the experience. Do they want to get hits or recognition, do they want to build a social profile and/or ‘digital footprint’? Do they want to manage or improve an existing profile or footprint, or eradicate a negative one? Is it to be able to connect with colleagues and peers through LinkedIn or Google+, or to increase conference speaking requests? Is the reason for signing up to Facebook or Twitter for student engagement or because you can only really understand how the students use it if you use it yourself? Is their need to be ‘there’ one of inclusion or monitoring? Often the reason is just one where they see someone else using it, probably successfully, and therefore “want some of that”.

In most cases it is nearly always ‘some of the above’, and in very few cases ‘all of the above’ (even if it’s not acknowledged to be this). I can’t say “you should start here … ” as each person should start where it is more appropriate: LinkedIn for professional reputation, SlideShare for conference and/or learning resources, Google+ or Twitter for networks and Personal Learning Networks (PLN), etc.   Continue reading

Mobile Education - Lessons from 35 Education Experts on Improving Learning with Mobile Technology

Improving Learning with Mobile Technology

A couple of months ago I was asked to contribute to an eBook about mobile learning and changes in attitudes and technology …  “what are the most effective uses of technology in online and mobile education?” Along with 34 leading educators and mobile learning ‘celebrities’ our answers have been included in a new eBook that has the sub-title “Move Over Teachers: The Students Are in Control”.

I find myself listed among friends and colleagues who I look to and respect in the community of learning, including (but not limited to):

  • Joyce Seitzinger
  • Grainne Conole
  • Alec Couros
  • Lisa Dawley
  • Jackie Gerstein
  • Sidneyeve Matrix
  • Lisa Nielsen
  • Pati Shank
  • Shelly Sanches Terrell
  • Tony Vincent

Each essay/response has come together, independently, to form a common theme around the advances in technology and how we choose to use it; devices, networks, content, teaching, collaboration, etc.  Continue reading

Twitter David Hopkins

Twitter, updated

Twitter David Hopkins

I have been on Twitter for nearly 5 years now, using my @hopkinsdavid handle/username.

In this time I’ve amassed nearly 6700 followers and am currently following just over 1300 accounts – I don’t call them people as some are ‘corporate’ or ‘organisational’ accounts. Many of those I do follow are individuals who are like me and are working in some form of education, as either learning technologists, instructional designers, etc. or are thought leaders, provokers, or game-changers who investigate and challenge the educational establishments to improve ourselves and the world we’re leaving the next generation.

Continue reading

Video: Your Digital Impact via @sidneyeve

Following on from my own work on the impact of employability and (y)our online reputation (and the collaboration with Sue Beckingham in 2012) the following video will not come as a surprise. Sidneyeve Matrix, from Queens University Canada, is an Associate Professor and researches the digital environment(s) and their impact on us professionally and personally, as well as how we allow them impact our lives.

This is Sidneyeve’s keynote from the 2013 AACE Educational Media and Technology (EdMedia) conference back in June. What is good here is the flip side of the work I’ve done before – this is about how we as the worker, employee, and employer, view ourselves online, and what we can do to enhance our personal brand and encourage collaboration.

It’s a lengthy video but well worth watching!

YouTube: Your Digital Impact: Online Professional Development Strategies for the Timestarved