More Augmented Reality Videos

Continuing my thoughts and readings on the use of Augmented Reality in education, here are some examples of how commercial organisations are using it in their marketing. It’s only a short hop from a selling to educating perspective, so let’s start thinking about it and working towards it, yes?

Lego Augmented Reality box:

Interactive Product Catalogue:

Toyota IQ:

and as I’m a big fan of the original Mini here’s the Mini Ad (plus how they made it too):

Many thanks for Ogilvy for their post Top 10 Augmented Reality Examples for some of the above.