This guest post on Mashable’s website is an excellent place for Higher Education Institutions to start thinking about what, and how, they can use Social Media to their advantage: 10 Ways Universities Share Information Using Social Media
The 10 methods are (and should NOT be limited to the ‘broadcast’ method):
- Gathering and Sharing Information
- Showcasing Student and Faculty Work
- Providing a Platform to Broadcast Events
- Emergency Notification
- Connecting People
- Producing, Not Just Promoting
- Creating a Dialogue and Communicating to Students
- Facebook Office Hours
- Coaching for the Spotlight
- Getting Wired Via Mobile



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